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openrtb/user.go
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package openrtb
import "encoding/json"
// 3.2.20 Object: User
//
// This object contains information known or derived about the human user of the device (i.e., the audience for advertising).
// The user id is an exchange artifact and may be subject to rotation or other privacy policies.
// However, this user ID must be stable long enough to serve reasonably as the basis for frequency capping and retargeting.
type User struct {
// Attribute:
// id
// Type:
// string; recommended
// Description:
// Exchange-specific ID for the user. At least one of id or
// buyeruid is recommended.
ID string `json:"id,omitempty"`
// Attribute:
// buyeruid
// Type:
// string; recommended
// Description:
// Buyer-specific ID for the user as mapped by the exchange for
// the buyer. At least one of buyeruid or id is recommended.
BuyerUID string `json:"buyeruid,omitempty"`
// Attribute:
// yob
// Type:
// integer
// Description:
// Year of birth as a 4-digit integer.
Yob int64 `json:"yob,omitempty"`
// Attribute:
// gender
// Type:
// string
// Description:
// Gender, where “M” = male, “F” = female, “O” = known to be
// other (i.e., omitted is unknown).
Gender string `json:"gender,omitempty"`
// Attribute:
// keywords
// Type:
// string
// Description:
// Comma separated list of keywords, interests, or intent.
Keywords string `json:"keywords,omitempty"`
// Attribute:
// customdata
// Type:
// string
// Description:
// Optional feature to pass bidder data that was set in the
// exchanges cookie. The string must be in base85 cookie safe
// characters and be in any format. Proper JSON encoding must
// be used to include “escaped” quotation marks.
CustomData string `json:"customdata,omitempty"`
// Attribute:
// geo
// Type
// object
// Description:
// Location of the users home base defined by a Geo object
// (Section 3.2.19). This is not necessarily their current location.
Geo *Geo `json:"geo,omitempty"`
// Attribute:
// data
// Type:
// object array
// Description:
// Additional user data. Each Data object (Section 3.2.21)
// represents a different data source.
Data []Data `json:"data,omitempty"`
// Attribute:
// ext
// Type:
// object
// Description:
// Placeholder for exchange-specific extensions to OpenRTB.
Ext json.RawMessage `json:"ext,omitempty"`
}